All Research Methodologies
The IRC can help you with all of your Qualitative or Quantitative research needs.
Qualitative Research
Focus Groups (Don Heilala has moderated over 950 focus groups)
In-Depth Interviews - In-person, phone
Online Focus Groups - Chat, Bulletin Board
Customer Advisory Forums
Distributor Advisory Forums
Trade Show Interviews
Quantitative Research
Customer Satisfaction Tracking
Online Surveys - From client lists or using online panels
Telephone Surveys
Mail Surveys
Google Adwords Tracking
Mobile Surveys
Social Media
Central Location Surveys (Malls, Trade Shows)
Other Marketing Support
Ideation Software - Product naming, advertising development
Ideation Sessions - Product/Service concept generation
Competitive Research
Market Structure - Size, Growth, Segmentation, Market Shares
Distribution Understanding